Home of California State
University, San Bernardino, is home to many cultural and artistic sites. And
also to the McDonald's Museum.
One of the oldest cities
in California, San Bernardino was settled in 1810 but didn't establish itself
for another 40 years when it became an important trading hub. It continued to
be a busy and thriving community, including the establishment of Norton Air
Force Base in the Second World War. And also a restaurant called McDonald's.
You can't avoid
mentioning McDonald's when discussing San Bernardino, as the two have become
inextricably linked in each other's histories. Dick and Mac McDonald were
brothers and fast food pioneers; their first stab at success had been a hot dog
stand in Pasadena in 1937 (not a hamburger in sight). When the opportunity came
to open a restaurant in San Bernardino in 1940, they closed the hot dog stand
and jumped at the chance. It's no longer a McDonald's but now serves as the
company museum.
McDonald's was a hit. So
much so that within 13 years, they began franchising their restaurant - or at
least the system; franchising the entire concept, including the famous golden
arches, came later. The brothers were still thinking small in terms of global
domination until they partnered with Ray Kroc, who turned their ideas into what
became the McDonald's Corporation. Ray purchased the company from the brothers
for $2.7 million in 1961.
In 1984, the 50 billionth McDonald's hamburger was served - to Dick McDonald, the first cook behind any McDonald's grill.
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